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K-POP Dance Championship 2024

Through Maizon’s event coordination and digital promotion, the K-Pop Dance Championship 2024 at Nathan Phillips Square became one of the most dynamic attractions of the Encounter Real Korea festival. Featuring top 9 finalist teams selected from 43 applications nationwide, the championship showcased Canada’s leading K-Pop dance talents while engaging thousands of spectators. The event successfully elevated awareness of Korean tourism and culture through high-energy performances, interactive audience surveys, and on-site promotional activities.

What We Did

Event Planning & Coordination

Marketing & Promotion

On-Site Operation

Survey & Engagement

THE CHALLENGES

  • Attracted a large number of nationwide applicants but required a fair and transparent finalist selection system.
  • Needed a strong stage setup, audio quality, and live coordination to maintain engagement throughout the competition.
  • Required effective promotion to maximize on-site turnout and digital visibility under tight production timelines.

THE SOLUTIONS

  • Developed a structured judging and selection process to finalize 9 teams out of 43 applicants, ensuring fairness and diversity.
  • Managed all stage production elements, sound, lighting, schedule coordination, and live MC direction, for a seamless audience experience.
  • Executed multi-channel marketing including social media teasers, influencer outreach, and on-site engagement campaigns that drew thousands of visitors.

A National K-Pop Showcase With Standout Engagement

From a nationwide call for teams to a live finals stage at Nathan Phillips Square, Maizon managed the full competition flow, stage production, and crowd experience. The program energized festival audiences, spotlighted top K-pop talent, and amplified Korea’s cultural brand through high-impact live programming and social coverage.

team applications received nationwide
finalist teams selected for live competition
on-site audience attendees

The event achieved record engagement with 43 team submissions and over 1,000 live spectators

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hello@maizoninc.com

+1 (647) 887 3133
10 Four Seasons Place, Suite 1030, Toronto M9B 6H7

Toronto, ON

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